Google integrates Gemini 3.5 Flash, AI Mode, and Universal Cart

Serge Bulaev

Serge Bulaev

Google introduced several new features, including Gemini 3.5 Flash, AI Mode, Gemini Spark, and Universal Cart, to help users delegate tasks more easily. Gemini 3.5 Flash may be about four times faster than similar models and is designed for speed and cost efficiency, but some test results are still unverified. AI Mode appears to be used by over a billion people and may show strong interest in conversational search. Universal Cart lets users shop across different platforms and tracks prices, but partner roles may vary. Early reports suggest these updates focus on making daily tasks easier, not just on technical benchmarks.

Google integrates Gemini 3.5 Flash, AI Mode, and Universal Cart

Google's latest I/O event unveiled a strategic pivot to AI agents, integrating Gemini 3.5 Flash, AI Mode, and a Universal Cart to evolve user tasks from simple searches into delegated actions. This shift focuses on practical, daily utility through faster models, persistent assistants, and a unified commerce layer, moving beyond technical benchmarks to enhance user experience across Google's ecosystem.

Gemini 3.5 Flash: Prioritizing Speed and Efficiency

Google's new Gemini 3.5 Flash model is engineered for speed and cost-efficiency, reportedly delivering significant performance improvements over previous models. It serves as the default for agentic tasks and coding, aiming to provide near-instant responses across Google's services without sacrificing high-level intelligence.

Revealed as the new default model, Gemini 3.5 Flash is tuned for speed and cost. Google describes Gemini 3.5 Flash as delivering frontier-level intelligence and rivaling large flagship models. The model is optimized for rapid reasoning, making it ideal for the always-on background tasks managed by services like Gemini Spark.

AI Mode and Gemini Spark: A New Era of User Interaction

Google is transitioning users from a simple "search and click" model to a more dynamic, delegation-based interaction. This is primarily achieved through AI Mode and the new Gemini Spark agent.

  • AI Mode, now the default experience in Search for over a billion monthly users, allows for conversational queries using follow-up prompts, files, and images. Usage is reportedly doubling each quarter, signaling strong user interest in this interactive search format.
  • Gemini Spark operates as a background agent that scans connected apps like Workspace and Gmail to surface proactive actions. To ensure enterprise trust and user control, it requires explicit approval before performing tasks. The service is rolling out first to Google AI Ultra subscribers before a wider enterprise preview.

Universal Cart: Unifying the Online Shopping Journey

Google is extending its agentic strategy into commerce with Universal Cart, a persistent, cross-merchant shopping basket that functions across Search, Gemini, YouTube, and Gmail. As TechCrunch notes, this gives Google visibility into the entire "discover-to-checkout" journey, creating a more seamless experience for shoppers and potentially tightening conversion loops for retailers.

Key features of the Universal Cart include:
- Price-drop and restock notifications
- Historical price tracking
- Product compatibility warnings
- Checkout via Google Pay or hand-off to the merchant's site

The system is backed by the Universal Commerce Protocol (UCP) and Agent Payments Protocol (AP2), co-developed with partners like Amazon, Meta, Microsoft, and Shopify. The feature begins its rollout in the U.S. this summer, with early retail partners including Sephora, Ulta Beauty, and Steve Madden.

What These Updates Mean for Users

The core theme of Google's I/O announcements is a focus on utility over raw performance. The instant-feeling response time of Gemini 3.5 Flash is critical for powering background agents, while the massive adoption of AI Mode confirms a mainstream shift toward conversational, agentic search patterns.

While advanced features like Gemini Spark are tied to the premium Google AI Ultra subscription, the foundational technologies - AI Mode and Gemini 3.5 Flash - remain free for general users. Google's strategy appears to be driving broad adoption with high-volume free tiers while monetizing advanced agent workflows. The company states that significant speed gains and cost reductions in its models help lower infrastructure costs, enabling it to maintain free access for core services.