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HockeyStack, Salesforce, HubSpot lead 2026 marketing analytics tools

HockeyStack, Salesforce, HubSpot lead 2026 marketing analytics tools

In 2026, top marketing analytics tools like HockeyStack, Salesforce, and HubSpot help companies see which ads and campaigns really bring in money. These tools combine data from ads, sales, and websites to show the full customer journey. With features like AI-powered reports and easy-to-read dashboards, teams can track exactly where their sales come from and make smarter decisions fast. Simple steps like connecting all your data and working together help companies save time and find hidden wins.

monday.com Updates Platform With Governed AI, New Enterprise Controls

monday.com Updates Platform With Governed AI, New Enterprise Controls

monday.com made big updates to make their platform easier and safer for teams in 2026. They added a new Recents view to help people find their boards much faster, saving lots of clicks. Their AI helper, Sidekick, now does more and can quickly turn work into documents with just one click. New rules give companies better control over who can edit or change things. All these changes mean monday.com is focusing on making work smoother and more secure for everyone.

AI Lead Scoring Lifts B2B Conversions Up To 30%

AI Lead Scoring Lifts B2B Conversions Up To 30%

AI lead scoring is helping B2B companies turn more leads into sales, with some seeing up to 30% higher conversion rates. Using AI, marketers can spot the best prospects and let sales teams focus on the right people, saving money and time. These smart systems look at data like company info and past deals to predict who will buy, beating old-fashioned methods by a lot. Companies using AI see better results, like more meetings and lower costs to get new customers. Experts predict that by 2026, most B2B sales will use AI, making it the new normal for businesses.

AI Voice Market Expands to $11.7 Billion by 2026, Lowers Creative Barriers

AI Voice Market Expands to $11.7 Billion by 2026, Lowers Creative Barriers

AI voice and video tools are making it super easy and fast to create polished content, helping more people make videos and audio without much effort. By 2026, the AI voice market could reach $11.7 billion, growing really quickly as more teams and creators use these tools for ads, training, and product demos. These platforms let users turn scripts into natural-sounding voices and matching clips in just minutes, all from one simple dashboard. But as AI tools spread, new rules and careful checks are needed to stop risks like deepfakes and copyright problems.

Salesforce: AI Lead Gen Investments Soar 120% by 2025

Salesforce: AI Lead Gen Investments Soar 120% by 2025

Salesforce reports that companies are pouring more money into AI for finding new customers, with investments expected to rise 120% by 2025. Businesses are using AI to score leads, personalize messages, and quickly find the best sales opportunities. Many leaders believe AI is now critical for staying ahead, and they see big gains in revenue and lower costs. Teams that start using these smart tools now will get better leads and more sales when 2026 arrives.

Latest News

EU fines LinkedIn €310M for GDPR, AI data privacy violations
1d ago

EU fines LinkedIn €310M for GDPR, AI data privacy violations

LinkedIn was hit with a huge €310 million fine by EU regulators because it used people's data for ads and AI without getting clear permission. The company didn't explain well how it used user information to make recommendations, which raised fears about unfair treatment and bias. Now, LinkedIn must change its privacy rules, be more open, and avoid using sensitive or children's data. This fine warns other tech companies to be careful with how they collect and use personal data, especially when using AI. The case shows the EU is getting tougher about protecting people's privacy online.

Impact.com Unveils 5-Step AI Content Checklist for Affiliates
1d ago

Impact.com Unveils 5-Step AI Content Checklist for Affiliates

Impact.com has launched a simple 5-step checklist to help affiliate marketers create trusted, human-like content even in a world full of AI summaries. The key steps include using original data, showing real proof, explaining expert opinions, testing products over time, and giving honest reviews. Marketers are advised to choose a specific topic, link their guides, and use clear headings so both people and search engines can find and trust their content. By following these steps, affiliates can stand out, earn more, and be seen as real voices in a crowded market.

8 Content Marketing Trends Shape 2026: AI, Video Dominate
1d ago

8 Content Marketing Trends Shape 2026: AI, Video Dominate

By 2026, content marketing will be all about smart AI tools working closely with people, eye-catching videos everywhere, and sharing content across many platforms. Marketers are using quizzes and polls to keep people interested and learn more about them. Fast, smooth websites and videos will matter more than ever, and every big piece of content will be reused in lots of different ways. Simple actions and quick wins will help brands stay ahead in this changing world.

Brands Will Spend $43.9 Billion on Creator Marketing by 2026
2d ago

Brands Will Spend $43.9 Billion on Creator Marketing by 2026

Brands in the U.S. will spend nearly $44 billion on creator marketing by 2026, moving more money away from old-fashioned ads to work with influencers. Smaller creators, especially those with just a few thousand followers, help brands talk to people more personally and get better results. Companies are using smart strategies and data to find the right creators, keep content always flowing, and measure what's working. This new way of marketing is helping brands spend less to get new customers and grow their reach, while also facing new challenges in tracking success and keeping costs down.

Google Ads AI Max shifts specialists to strategy, not bids
2d ago

Google Ads AI Max shifts specialists to strategy, not bids

Google Ads is now run mostly by smart AI, so specialists focus more on strategy than changing bids. These experts feed good data to the AI, set business goals, and make sure ads stay on track and safe for the brand. They use new creative testing and learn about data privacy to keep profits up, even without cookies. Instead of writing every ad line, they guide the AI and check its work. The best specialists are curious, good with numbers, and understand privacy rules.

AI Tweaks Reshape Social Feeds, Boost Short Video Spend to $1.04 Trillion
2d ago

AI Tweaks Reshape Social Feeds, Boost Short Video Spend to $1.04 Trillion

AI is changing what people see on social media, making short videos more important and causing ad spending to soar to $1.04 trillion. Platforms like Instagram and Facebook use smart algorithms to show more personalized content, while TikTok leads in short videos. Quick, catchy videos under two minutes get the most attention, and brands now team up with real creators for trust. Reddit's new ad system also helps companies reach the right groups, making ads work better and waste less. To succeed, marketers need to stay flexible and focus on authentic stories and smart targeting.

GTM Teams Fail AI Strategies Due to Sales-Marketing Handoffs
2d ago

GTM Teams Fail AI Strategies Due to Sales-Marketing Handoffs

Many companies spend more on AI, but over half of their new AI projects get stuck before bringing value. The biggest problem happens when marketing passes leads to sales, and they are not working together. If teams do not share clear rules for what a good lead is, sales get bad leads and good ones get ignored. Simple teamwork, like agreeing on what makes a good customer and tracking key steps together, helps fix this. When both sides talk often and use AI to score leads fairly, results improve and everyone wins.

Startups use preferred news sources to boost creator discovery
2d ago

Startups use preferred news sources to boost creator discovery

Startups are now using special news sources to help creators and founders get noticed in busy online feeds. By picking their favorite outlets, creators can avoid getting lost behind big brands and show their audiences more relevant content. This new system helps reduce stress for creators, giving them better chances to connect, build trust, and save money on ads. With these choices, startups stand out, grow their influence, and keep their brands fresh and trusted.

AI Video Tools Expand, Sparking New Creator Skills and Regulations
2d ago

AI Video Tools Expand, Sparking New Creator Skills and Regulations

AI video tools are changing how fast and easily people make videos, letting creators make high-quality clips in minutes using platforms like ElevenLabs and Google Veo. As more low-effort AI videos flood the internet, audiences are craving more real and creative human stories, so creators need new skills like clever prompting, smart editing, and spotting deepfakes. New laws in the U.S. now require things like watermarks and fast takedowns for fake content, so video makers must follow strict rules. Hardware is also getting better, making video generation even faster, but real success will depend on strong stories and trust, not just speed.

GeeLark unveils cloud phones to automate social media in native apps
2d ago

GeeLark unveils cloud phones to automate social media in native apps

GeeLark has launched cloud phones that help automate social media tasks right inside real apps like TikTok and Instagram. Instead of using many physical devices, teams can now use these cloud phones to post, like, and comment more easily and quickly. This makes it possible for brands to create and share way more content, with some seeing their posts jump from four to fifteen a week. The automation feels real to the apps, keeping ban rates very low and pleasing both algorithms and audiences. GeeLark stands out because it's simple to use and creates authentic-looking social media activity that helps brands grow fast.