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CIOs expand role; 66% now drive AI revenue by 2025

Serge Bulaev by Serge Bulaev
December 5, 2025
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As the CIOs’ role expands with the influx of enterprise AI, boardrooms now expect technology leaders to drive revenue, not just manage IT. This shift is confirmed by an Info-Tech Research Group survey, where 66% of tech chiefs report an expanded remit in the last two years. The Chief Information Officer is evolving from a back-office operator into an enterprise value architect, taking accountability for business metrics once held by product or finance teams.

New expectations for leadership

Performance metrics for CIOs have moved beyond system uptime to include business-critical outcomes like speed to market, digital revenue growth, and enterprise risk management. This trend, noted by Technology Magazine, requires CIOs to take on new responsibilities. To meet these expectations, many now lead cross-functional product teams and share ownership of the corporate data strategy with Chief Data Officers.

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The modern CIO’s role has fundamentally shifted from a technical manager to a strategic business leader. They are now expected to leverage AI and data to directly generate revenue, accelerate product delivery, and improve the company’s competitive position, making them accountable for core business results beyond IT operations.

AI priorities through 2025

With generative AI now integral to core business functions like customer service, code development, and supply-chain forecasting, CIOs must focus on key strategic priorities. Research from BCG identifies five critical areas that distinguish leading organizations from the rest:

  • Build an AI-ready data platform that eliminates silos.
  • Establish responsible-AI governance covering privacy, bias, and IP.
  • Embed zero-trust security and identity controls across cloud estates.
  • Form product teams that ship AI capabilities on 90-day horizons.
  • Upskill talent with continuous micro-learning and prompt engineering.

Skills that matter now

Today’s market places a premium on CIOs with hybrid skill sets that blend deep technical expertise with compelling business storytelling. An executive skills analysis highlights that hiring panels prioritize advanced capabilities like predictive threat intelligence, data mesh architecture, and navigating complex regulations CEOResumeWriter. Recognizing the scarcity of external talent, many organizations are choosing to upskill their existing workforce through internal training programs.

Impact on IT operating models

The IT operating model is also transforming, with performance scorecards now featuring metrics like Net Promoter Score (NPS), digital revenue share, and the pace of employee reskilling. CIOs who successfully connect these KPIs to agile funding models can deliver faster product releases and tangible productivity gains. In contrast, organizations struggling with data silos or poor governance often see AI initiatives stall and cloud expenses escalate. For 2025, budget allocation is expected to prioritize scalable data platforms, AI model monitoring, and automated compliance. Ultimately, CIOs who effectively orchestrate data, talent, and risk management will set the pace of competition for their entire organization.

Serge Bulaev

Serge Bulaev

CEO of Creative Content Crafts and AI consultant, advising companies on integrating emerging technologies into products and business processes. Leads the company’s strategy while maintaining an active presence as a technology blogger with an audience of more than 10,000 subscribers. Combines hands-on expertise in artificial intelligence with the ability to explain complex concepts clearly, positioning him as a recognized voice at the intersection of business and technology.

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