CarMax’s AI Revolution: Lessons from the Data Trenches
Here’s the text with the most important phrase in bold markdown: CarMax revolutionized its business by prioritizing data quality and modernizing infrastructure, transforming their approach to technology. By migrating to cloud platforms and focusing on robust data foundations, they successfully implemented AI across their operations, processing 14 million online vehicle appraisals in 2024. Their strategy went beyond technical solutions, creating a datadriven culture where every team member understood the importance of clean, reliable information. Generative AI now powers their instant appraisals, research pages, and customer experiences, demonstrating how careful preparation can lead to powerful technological innovation. The company’s approach proves that successful AI implementation requires patience, discipline, and a commitment to understanding and improving data quality.